How to do marketing and promotion of water parks?

Waterparks must do the following in order to do a good job in marketing:
 
1. Must determine the market positioning and unique selling points. This is a good idea when planning the project investment. If the initial planning and positioning work is not done well, it is very difficult to remedy later, so good investment planning and planning and design are very important.
 
2. The brand communication work of the water park must be done well. The operation of the water park is a service industry, and word of mouth is very important for the service industry. How can we spread the good word of mouth extensively? For the moment, I think there are two ways to be quite effective, first, through the wireless network. For example, Weibo, WeChat, QQ Group, etc., which are popular nowadays, are used for community communication, and some famous portals, forums, and blogs are used for report dissemination. It can also be spread through domain mailboxes and SMS messages. Second, through the production of media events, the dissemination of events, mainly through some socially influential stars or holding competitions, let your water park cause media attention and coverage, and then these media such as television or newspapers The report has caused more people to watch and raise the awareness of the water park. The World Bikini Miss contest held by the Chimelong Water Park is a good example of success.
 
3. Must develop appropriate marketing channels. It is essential to cooperate in the sales promotion of water parks and travel agencies in the local and market areas. In addition, it is also possible to cooperate with local and market-spreading units and enterprises to give them certain conveniences and privileges, so that they can come and play. In addition, you can also cooperate with the online B2C platform (Tmall, Taobao, Dangdang, Excellence...) and some powerful group buying networks to promote their products and services.
 
4. While doing internal management, we must constantly innovate. A water park has always been a few facilities. After a maximum of three years, the business will be worse every year. If you want to keep the water park hot and keep appreciating, you must add new blood. We recommend the water park. In the third year, new water park equipment will be added every year. Every year, a small change, a five-year change, continuous innovation, giving people different feelings, but to integrate unique culture and emotion into the project, The entire project continues to be profitable and continues to appreciate.