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2012 Italy Bologna Ceramics Exhibition
The Bologna International Building Materials Exhibition in Italy is a world-renowned exhibition of building materials and interior decoration. It is one of the three prestigious international construction fairs in Europe and has been established for 46 years. The annual Bologna International Building Materials Exhibition has become the most professional fair in the industry. Every year, nearly 200,000 professionals from Europe and the world are attracted to this Tianlong Babu. The Bologna International Building Materials Exhibition in Italy has become Europe's leading architectural fair.
Exhibits include ceramic tiles, sanitary ceramics, recreational and sports facilities, basic materials, semi-finished products, ceramic equipment and materials, sanitary facilities, bathroom appliances, bathroom accessories and decoration, electric radiators and ancillary equipment, lighting and electrical systems, sanitary ware hardware accessories, materials (stone, ceramic, wallboard, wood, cement, concrete, glass, gypsum, sealing materials) and so on.
During the enlarged meeting of the fourth president of the 6th Council of China Building Sanitary Ceramics Association, Xia Gaosheng, deputy secretary-general of China Building Sanitary Ceramics Association, revealed to the media: This year's Bologna Ceramics Exhibition in Italy made a historic breakthrough in the number of official exhibitors in China. It has been confirmed that two new Chinese ceramic enterprises will be eligible to participate. The two companies are Shanghai Smick Building Ceramics Co., Ltd. and Xinyi Ceramics (China) Co., Ltd. The main brand operated by the former is Smick ceramics, and the latter is the champion tile. The area of ​​the first exhibition of the two companies is not small, and each has more than 130 square meters.
Exhibitors should not carry too many ethnic plots
The Bologna Ceramics Expo, which is hailed as the “ wind vane of the trend of ceramic products in the future â€, can be attended by outstanding ceramic enterprises all over the world. It is the show stage that many domestic ceramic enterprises dream of, but there are all kinds of barriers. There is only one ceramic for 14 consecutive years. Enterprises---Eagle Ceramics can participate and compete with international ceramics companies, making all ceramics deeply regretted.
At the Bologna Ceramics Exhibition last year, Sogou Ceramics boldly used red with Chinese national characteristics in the color of the pavilion, just like a red flag firmly inserted in the Bologna Ceramics Exhibition. Proud, because of the Eagle brand, the five-star red flag was able to fly at the Bologna show. But the enterprise is the enterprise, the product is the product, and should not bear too many national plots for this, but should show more excellent products to the world, Chinese ceramic enterprises have their own originality and design strength!
Negotiating six-year association guarantees that Smick and the champion will finally exhibit
When learning that Smick and the champion can also participate in the alumni record, Lin Wei also expressed surprise that he hopes that from this year on, the three companies will join hands to create the image of Chinese ceramics at the Bologna exhibition. In the past 14 years, the situation of Eagle Ceramics alone has been broken. It is believed that with the participation of Smick and the champion, more and more domestic ceramic enterprises will be able to show on the world stage.
Why is the 14-year-old spell in China's ceramics industry broken? Xia Gaosheng, deputy secretary-general of China Building Sanitary Ceramics Association, said that since 2002, China Building Sanitary Ceramics Association has been striving for more domestic excellence. The ceramics industry participated in 17173 and did a lot of preliminary work. After the organizers of the exhibition reached the agenda in 2004, the association negotiated with the European Ceramics Association for six years. The long negotiation finally brought results. The two companies, Smick and Champion, were only allowed to participate in the case of the China Building Sanitary Ceramics Association providing all guarantees!
Why are the two ceramic companies, Smick and Champion, able to exhibit? Xia Gaosheng said that the China Building Sanitary Ceramics Association has promoted many domestic excellent ceramic enterprises. The European Ceramics Association has considered the situation of various ceramic enterprises. Sohu.com It is a listed company with a good public image. It also represents the origin of different production areas in China. Finally, it chose Smick and the champion.
To show the image of Chinese ceramics on the world stage
Smick and the champion participated in the 2012 Bologna exhibition, which is a historic breakthrough for domestic ceramic enterprises. The image of Chinese ceramics should not be displayed only by the Eagle brand. As the Deputy Secretary-General Xia Gaosheng said, this year will definitely change the situation in previous years. Leading alumni, Smick and the champion's participation, including Eagle Ceramics, must truly display the image of Chinese ceramics on the world stage.
On September 25, 2012, I look forward to the day of the Bologna show.